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Email Marketing

Segment Your Email Marketing List Like a Pro: Tips and Tricks

Engaging your email list is critical to the success of your business, but it can be challenging to do if you don’t clearly understand who your audience is. Segmenting your list is a great way to ensure that you’re tailoring your content to the right people, and it can also help you avoid spamming or

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Email Marketing

Perfect Your Email Marketing Frequency With These Tips

On average, we receive around 121 emails every single day. That adds up to more than 44,000 each year. With those kinds of numbers involved, it’s not hard to calculate generally the amount of dedicated attention each email gets: not much. There’s even a term for it: “email fatigue.” Like other aspects of life in

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